Outsourcing and Vertical Integration

Framework: Transaction Cost Analysis (Outsourcing)

Core Question: How should I govern vertical exchanges (e.g., make versus buy)?

Key Application Steps: 

  • Examine the magnitude of sources of opportunism that elevate the transaction costs of market exchange (writing and implementing contracts)

  • Examine the bureaucratic costs of organization

  • Determine if production or strategic benefits offset the above two considerations

Comparisons with other concepts and frameworks:

  • Transaction cost analysis deals with how to structure exchanges and deals with the appropriate boundaries of the firm

  • May challenge the prescriptions of real options for these types of decisions

Illustrative Decision Contexts:

  • Should I internalize a certain value chain activity (e.g., R&D)

  • Should I outsource manufacturing, back office functions, etc.?

Real world example/HBR Case:

  • Nucleon, Inc. Case
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